Коммерческий директор Уэмбли провел семинар для сотрудников Спартака

Коммерческий директор Уэмбли Ник Байром провел семинар для сотрудников Спартака, сообщает официальный сайт КХЛ[.

Байром ознакомился с инфраструктурой Спартака, изучил подготовленную в клубе к предстоящему сезону маркетинговую программу. Представители Спартака, в свою очередь, обсуждали с гостем вопросы, связанные с формированием коммерческих предложений для потенциальных партнеров и нюансами работы с уже имеющимися партнерами, программами привлечения болельщиков, способами развития клубной инфраструктуры и клубных социальных сетей, билетной программы и многое другое.

В активе известного специалиста в области спортивного бизнеса и маркетинга ? привлечение инвестиций в Уэмбли в объеме около 1 миллиарда долларов.

30.07.2012

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